Work Experience // John McLachlan

Hi. My name’s John McLachlan and I’m a graduate in illustration. 👽 I’m really into fun and colourful design 🎨.

I’m looking to start my career in Graphic Art and Illustration, but getting that initial break into the industry can be hard 😅. StrawberryToo are great because they offered me an introduction into what a fun creative studio is really like.

I really enjoyed working on live briefs, applying my skills within a professional setting, and learning how the design pipeline works.💭  StrawberryToo has a really vibrant and contemporary direction, so being free to be as creative as I wanted with my designs was great. Everyone at StawberryToo is super friendly, and they were happy to help with any questions I had.

I was briefed with creating a mock stall idea for Humber Street Market. I decided on a cold press fruit juice stand that was inspired by street vendors in Thailand 🏖️. I researched design inspirations and existing products on the market. I wanted it to be colourful and lively. I also created an illustration for a StawberryToo blog post on Manchester United's social media presence ⚽ . I went with a fun design with lots of character expression. The briefs made me realise the importance of developing a diverse eye for design for when coming up with solutions. ⚙️

Thanks for the experience, it was really insightful. It’s amazing how fast the week goes! 😭

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